Health care is a rapidly growing and ever-evolving field that relies on skilled communications professionals to craft and disseminate messages with clarity and authority on topics that influence public and personal health. From significant contributions in disease prevention, to groundbreaking campaigns in health awareness, and through efforts to improve doctor/ patient relations, Health Communicators are in demand and critical to the facilitation of public awareness and understanding of health care issues. The Boston University Online Master of Science in Health Communication program is designed to shape progressive Health Communicators, equipping them with the tools needed to effectively impact public and personal health literacy.
Wayne W. LaMorteCourses: Introduction to Epidemiology for the Health Communicator (MET CM 751)
Dr. LaMorte received his MD from the University of Medicine and Dentistry of New Jersey and received a PhD in biochemistry and an MPH from Boston University. He has been a faculty member at Boston University for more than 20 years and currently teaches three courses in the School of Public Health: “Introduction to Epidemiology,” “The Biology of Public Health,” and “Introduction to Public Health”. He is currently the Assistant Dean for Education at Boston University School of Public Health, and he is also the director of the MD-MPH dual degree program, the BS-MPH dual degree program, and the undergraduate public health minor at Boston University. Dr. LaMorte also teaches Evidence-based Medicine in the Boston University School of Medicine.
View a video about Boston University's Master of Science in Health Communication narrated by the program co-coordinators, Dr. Domenic Screnci and Professor Steve Quigley. Master of Science in Health Communication Course Spotlight
This course provides an overview of the theories, practices, and techniques in the emerging field of interactive marketing communication (IAMC). The course will explore almost all the ways interactive marketing can be practiced via the Internet: historical introduction, dotcom era, basic principles, database marketing, e-mail, search (SEO & SEM/PPC), display advertising, social networking, gaming, mobile, et al.
Read our students' firsthand insight into the Master of Science in Health Communication program.
A specialist in biopharmaceutical marketing and corporate communications, Michael Durand has been responsible for market preparation, launch and ongoing public relations for many landmark medicines including Aranesp and Vectibix for Amgen, Taxol and Glucophage for Bristol-Myers Squibb and Vytorin for Merck/Schering-Plough.
Highlights of effective health communication at work from faculty and students in the Boston University Master of Science in Health Communication program.
You don’t have to be a doctor to save a life. Trish Salomon is proof of that. Salomon, a graduate of BU’s Master of Science in Health Communication program, was recently the spotlight of an article in Food & Nutrition Magazine that highlights the life-changing impact she is making in her role as the wellness manager at Bemis Company, Inc.View other recent articles
As the health care industry continues to grow, there are more and more career opportunities available for specialized health communicators.
This month's job feature: Director of Marketing and Communications
The Director of Marketing and Communications is responsible for leading internal and external communication strategies for a health care organization. This role would oversee marketing, media relations, and community relations, as well as legislative advocacy initiatives. Additionally, this position would serve as an internal consultant on the organization’s brand identity and strategic planning and development.
Learn more about this career path and many others.